We get asked maybe five times a day how to pronounce the name of our studio. Though we knew it would be a challenge, we really love the meaning, so we kept it. Now we have fun helping people remember how to say it:
Mooi like boy
Mooi like toy
Mooi like soy
Mooi like coy
You get the idea.
Mooi means beautiful in both Dutch and Afrikaans. But it’s not just that translation we liked. We want everyone to feel and embody Mooi.
You know that feeling when you're getting ready to go out for the evening? You played all your favorite music, you set aside a good chunk of time to pamper yourself. You nailed your makeup, your outfit is on point, and you catch a glimpse of yourself in the mirror and think, “Damn.” That’s Mooi.
Mooi is being able to say “damn” with the same confidence when you roll out of bed, grab a cup of coffee, and drag yourself over to your bathroom mirror and see your pajama’d self with bedhead staring back at you.
We truly feel that beauty has so little to do with what’s on your face. It’s how you feel about that face. We love that we have the tools and training to give women outward confidence. But we think our secret sauce is the relationship skills we have to help women find confidence for who they are, not how they look. It’s our Mooi.
We have a challenge for you. We challenge you to write down at least three things about yourself that make you feel Mooi. These things should have nothing to do with your physical appearance. We would love if you shared them in the comments below, but even if you don’t share, we can guarantee it will make your day.
So, go on. Write them down. Feel beautiful. Be Mooi.